This is the time to think freely. This is the time to think as hard as you can of what you can give away to your prospects for free. If you can possibly give away your product or service for a limited time, you have a good chance to habituate your prospects to your offering and a great chance to prove your service superiority. The idea behind this strategy is: give your prospects an ownership experience for free.

If you can enable your prospects to feel like your customers, you’re acting just like a guerrilla marketer. You’re in business because you offer a product or service that delivers desirable benefits. You’re in business because you’re better than many of your competitors. You’re in business because you want to earn hefty profits consistently.

As a guerrilla, you are able to surpass customer satisfaction and allow those who patronize your business to experience customer bliss. They can tell how conscientious you are by means of your follow-up,...

You must be a member of Guerrilla Marketing Online to access the full article. If you are already a member, please sign in below. If you are not a member, join now.
Guerrilla Marketing Online Member Login:
Username
Password
Forgot your username and/or password? Click here.
*Please note that if you have cookies support turned off in your browser, you will be prompted to login each time you attempt to access a members-only feature or page.