Where have all the profits gone?

The May 17, 2004, USA Today had an interesting article that--although about the music business--is startlingly similar to what happens in traditional book publishing.

Basically, the article traced the "vanishing royalty stream" experienced by musicians whose CD goes "Golld"--i.e. sells 500,000 copies.

How much do you think a group will receive?

Would you believe $40,000?

After all the "deductions" are taken from the initial royalties, that's all that remains for the performers. A story all too similar to what happens when you write a "best selling" book.

In light of similar book publishing stores, more and more Guerrillas are exploring e-books, self-publishing, and print-on-demand alternatives.