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Tip for October 8, 2004

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Promote Upcoming Events on Your Answering Machine

If all you're doing on your telephone answering machine is expressing regret that you are not available to take a call, you're missing an important sales opportunity.

Keep your message fresh, and generate some additional interest, by always mention new and upcoming events on your answering machine. Topics to mention include workshops, teleseminars, new books, or your latest newsletter topics.

Taking full advantage of your answer machine message was suggested by Jenny Hamby, www.seminarmarketingpro.com, a previous guest on a Wednesday night call.

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