Activity log

It is all too easy to post things in cyberspace and then forget them. But eventually, some of your postings become outdated, and when they do, they become negative advertisements for your business. To counter this, maintain a record that shows the date, purpose and location of all your online activities, including when you posted messages to discussion groups, when you published electronic publications, when you e-mailed a list of prospects, and when you last changed your online storefront. Check your activity log once a month and remove or update information that is no longer timely or accurate.