Where you can get a reasonable gross profit.

Don't forget to sell the small to medium users. That's where you can get a reasonable gross profit. Cultivate a broad base of customers and don't spend an excessive amount of your time trying to sell the "biggies" at a low mark-up. Too. many salespeople put themselves in the position of concentrating on new business development primarily with big accounts. When a big account goes with a competitor it's not only discouraging, but because not enough time has been spent trying to develop the small to medium user, where price is not always paramount, there is a dip in sales. Sell to a balanced group of prospects, small, medium and large users. Your sales will be more consistent and your overall gross profit will be higher and you'll increase your personal income